Do you use mobile marketing to promote your business? If yes, you need to stay up to date with the latest trends. Smartphones are becoming more popular than ever before. If you do not already have an app for your brand, now is the perfect time to release one. Developing apps is easy thanks to dedicated software and free resources available to teach you a few programming languages.
You should also look into local search engine optimization methods. More people are using their cell phones to find nearby businesses. Smartphone and iPhone users are likely to use their device to find the nearest business or to check reviews before going into a store or a restaurant. Siri and other personal assistant software contributed to making this trend even more popular.
Consumers are likely to use their phone so they can compare prices. It is not unusual to see customers doing some comparison shopping with their phones inside a store. If you can afford to offer a few products below what they retail for in other stores, make sure you feature these products in some ads. Developing your affiliate program is another good way to make sure your products show up on price comparison websites that shoppers are likely to check before making a purchase.
Your customers are likely to use their phones to check their favorite social networks. Use social media to share information about discounts, good deals or simply encourage your fans to communicate with you. People will be more likely to come in your business if they just saw one of your updates in their Facebook newsfeed or noticed one of your tweets.
These different strategies will help you stay up to date with mobile marketing trends for 2014. Focus on implementing the methods that are relevant to your target audience.
You should also look into local search engine optimization methods. More people are using their cell phones to find nearby businesses. Smartphone and iPhone users are likely to use their device to find the nearest business or to check reviews before going into a store or a restaurant. Siri and other personal assistant software contributed to making this trend even more popular.
Consumers are likely to use their phone so they can compare prices. It is not unusual to see customers doing some comparison shopping with their phones inside a store. If you can afford to offer a few products below what they retail for in other stores, make sure you feature these products in some ads. Developing your affiliate program is another good way to make sure your products show up on price comparison websites that shoppers are likely to check before making a purchase.
Your customers are likely to use their phones to check their favorite social networks. Use social media to share information about discounts, good deals or simply encourage your fans to communicate with you. People will be more likely to come in your business if they just saw one of your updates in their Facebook newsfeed or noticed one of your tweets.
These different strategies will help you stay up to date with mobile marketing trends for 2014. Focus on implementing the methods that are relevant to your target audience.
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