As of today, Twitter has announced an expansion on Geo-Targeted Ads In 8 countries. The move is due to a 95% increase in active users since the beginning of the year up to now. Just to make things clear, Twitter isn't only expanding it's geo-targeted ads to just eight new countries; it's just going deeper into geo-targeting ad in 8 countries that already have country-level targeting ads.
Geo-targeting is a great way of reaching out to local users or to engage your international audience. The eight countries that have been added to the geo-targeting feature include Australia, Indonesia, France, Italy, Mexico, Japan, the Netherlands and the U.K. You can now create ads that will be more relevant to your customers based on their location.
Using the geo-targeting feature allows you to deliver content in a user's native language. If some of your customers felt excluded by your English ads, you can now deliver language-specific content based on a user's location. You can also promote deals that are relevant to users based on their location. For instance, a discount on shipping will not interest local customers while your international audience will be likely to redeem this promotional offer.
Twitter has released geo-targeting in the U.K. for all of its ad goods and has partnered up with the BBC and SKY network for its first ad campaign targeted for users in the different regions of the U.K. These ads will debut on Thursday night with the new season of Glee. According to a UK blog, Twitter was directing its Promoted Tweet, Trends and Promoted Accounts to an audience of about 100 Million Twitter fans worldwide, but now UK brands are able to target their own products to consumers in their home country, which makes this a whole new way of smart and effective marketing.
Targeted ads on Twitter are an excellent way to develop your online presence. Twitter can be used as a way of staying in touch with your audience and engaging your customers but you might have to invest in targeted ads to get better results. Keep track of how many sales you generate thanks to your targeted ads to make sure your campaign is efficient.
Twitter boasts 241 million monthly active users. With over 500 million Tweets sent per day. That's a lot of traffic by anyone's standards. But many are wondering if Twitter is going to be able to successfully leverage it's huge user base into actual dollars and cents. The conversion rates and real benefits of services like Twitter are nebulous at best. Also social media users have offered some backlash to efforts to bombard them with unwanted advertising. So what is the real value of Twitter to marketers, businesses, and media specialist. The figures are there but making heads or tales of the data is hard work.
Geo-targeting is a great way of reaching out to local users or to engage your international audience. The eight countries that have been added to the geo-targeting feature include Australia, Indonesia, France, Italy, Mexico, Japan, the Netherlands and the U.K. You can now create ads that will be more relevant to your customers based on their location.
Using the geo-targeting feature allows you to deliver content in a user's native language. If some of your customers felt excluded by your English ads, you can now deliver language-specific content based on a user's location. You can also promote deals that are relevant to users based on their location. For instance, a discount on shipping will not interest local customers while your international audience will be likely to redeem this promotional offer.
Twitter has released geo-targeting in the U.K. for all of its ad goods and has partnered up with the BBC and SKY network for its first ad campaign targeted for users in the different regions of the U.K. These ads will debut on Thursday night with the new season of Glee. According to a UK blog, Twitter was directing its Promoted Tweet, Trends and Promoted Accounts to an audience of about 100 Million Twitter fans worldwide, but now UK brands are able to target their own products to consumers in their home country, which makes this a whole new way of smart and effective marketing.
Targeted ads on Twitter are an excellent way to develop your online presence. Twitter can be used as a way of staying in touch with your audience and engaging your customers but you might have to invest in targeted ads to get better results. Keep track of how many sales you generate thanks to your targeted ads to make sure your campaign is efficient.
Twitter boasts 241 million monthly active users. With over 500 million Tweets sent per day. That's a lot of traffic by anyone's standards. But many are wondering if Twitter is going to be able to successfully leverage it's huge user base into actual dollars and cents. The conversion rates and real benefits of services like Twitter are nebulous at best. Also social media users have offered some backlash to efforts to bombard them with unwanted advertising. So what is the real value of Twitter to marketers, businesses, and media specialist. The figures are there but making heads or tales of the data is hard work.
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